Kurt A. Kane
Chief Concept and Marketing Officer
Kurt Kane joined the company in May 2015 and is the Chief Concept and Marketing Officer with responsibility for all marketing, digital and culinary innovation. Prior to joining Wendy’s, Kane held several different leadership positions within the food and beverage space that provided him a broad and deep perspective on how to connect effectively with customers. He was recently named one of the “Top 40 Marketing Innovators to Watch” by PR Week magazine and one of the “Top 100 Marketers in the World” by the World Marketing Congress.
His most recent role before joining Wendy’s was Global Chief Marketing & Food Innovation Officer at Pizza Hut, Inc. In this role he was responsible for all advertising, media, and product innovation across over 13,000 restaurants in 87 countries. In addition, he was also responsible for providing senior general management leadership for the Middle East, Turkey and Canada.
Kane has held several different leadership positions that provided him with unique leadership opportunities. He began his career as an Air Defense Artillery Officer in the 4th Infantry Division. Following his service, he began his business career at Procter & Gamble where he led the repositioning of the Sunny Delight brand. He then went to Molson Coors Brewing Company, where he led the seven brand Molson portfolio for four years and Blue Moon Belgian White Ale. While there, he developed and implemented strategies, programs and advertising that reversed seven years of double-digit declines and made Molson the fastest growing Top 25 imported beer brand.
Finally, he spent three years at Frito Lay, Inc. where he led the brand positioning, advertising, packaging, and product innovation work that jumpstarted the reinvention of the Doritos brand. He also led the Frito Lay multipack business and worked in the new product group.
Kane holds a B.S. in Management from the United States Military Academy at West Point, and an MBA from the University of Texas at Austin.