It’s an Exciting Time to Join the Wendy’s Family!
We’re Seeking Motivated Entrepreneurs Interested in Growing with the Brand for Years to Come.
Wendy’s is the highest-quality choice in QSR, and we’ve been committed to delivering on that promise since day one. Beyond our craveable menu, Franchisees have access to modern restaurant designs, impactful advertising and digital marketing, and an experienced franchise community. We believe doing good is good for business, from our approach to corporate responsibility, to our commitment to finding forever homes for children in foster care through our support of the Dave Thomas Foundation for Adoption®.
We're looking for experienced restaurant operators with a passion for serving fresh, craveable food and providing exceptional customer service. Ideal candidates possess a drive for multi-unit growth, proven leadership skills, strong business acumen, and deep local market knowledge. If you have the vision and capital to expand, we want to hear from you.
Financial Requirements
Wendy's has created more competitive liquidity and net worth requirements for all new franchise applicants.
$2,000,000 USD
Minimum liquidity
$5,000,000 USD
Minimum net worth*
*Net worth requirements vary for international markets and according to market opportunity
U.S. Fees and Estimated Costs
Costs and fees are different for markets outside of the U.S. and vary according to market opportunity. Costs may vary based on your area of interest and can be discussed during our initial conversations.
Background Check Fee
$500 per person
Post-Approval Application Fee
$5,000
Technical Assistance Fee
$50,000 per restaurant
(Franchise fee for a 20-year term)
Royalties
4% to 6% of gross sales
(Varies by asset type and country)
Advertising
4% of gross sales
(Split between national and local; Varies by country)
We continue supporting franchisees once they join the Wendy's family and for years to come. Click below to learn how:
Services may vary by market.
Direct, ongoing support from our skilled field operators. We strive for A-level operations at every restaurant and provide the tools and training to achieve superior customer service levels.
Robust training and development programs — from sessions that cover menu items, food safety and customer service, to programs that help strengthen leadership skills and amplify development — to guide team members in achieving their potential. You will also have opportunities to receive feedback and mentoring from Wendy's team members, who value relationships with all franchisees.
Global marketing support, providing a balanced marketing strategy to drive traffic to your restaurant.
Coaching and 'hands-on' support from our Restaurant Development team. Support ranges from real estate site selection and layout, to initial and ongoing construction services.
In the U.S. and Canada, membership as a franchisee in Wendy's independent Quality Supply Chain Cooperative that works with leading suppliers to provide Wendy's restaurants with products and services that offer quality, consistency, and value.
Rigorous ongoing global food safety evaluations by Wendy's or a third-party partner, ensuring restaurants maintain high levels of food safety and quality standards.
Optimized operator, crew and customer experience through the latest restaurant technology, back-office systems and mobile ordering/payment options, subject to market availability.
Management and administrative side of the franchisor/franchisee relationship as it relates to key development programs, such as New Franchisee Onboarding, and day-to-day activities for franchise agreement renewals, franchise to franchise transfers, partial transfers or ownership structure changes, franchise compliance (reimaging, obligations, etc.), and restaurant system maintenance.
Public Affairs advocacy by Wendy's Public Affairs team, identifying issues of importance to Wendy's and communicating our point of view to government offices to ensure our issues are clearly understood. Wendy's Political Action Committee (PAC) in the U.S. is among one of the largest and most active in our industry.
Ongoing opportunities to serve in elected and appointed leadership roles with the brand through franchise advisory groups and other engagements focused on specific topics such as marketing and technology.
Direct, ongoing support from our skilled field operators. We strive for A-level operations at every restaurant and provide the tools and training to achieve superior customer service levels.
Robust training and development programs — from sessions that cover menu items, food safety and customer service, to programs that help strengthen leadership skills and amplify development — to guide team members in achieving their potential. You will also have opportunities to receive feedback and mentoring from Wendy's team members, who value relationships with all franchisees.
Global marketing support, providing a balanced marketing strategy to drive traffic to your restaurant.
Coaching and 'hands-on' support from our Restaurant Development team. Support ranges from real estate site selection and layout, to initial and ongoing construction services.
In the U.S. and Canada, membership as a franchisee in Wendy's independent Quality Supply Chain Cooperative that works with leading suppliers to provide Wendy's restaurants with products and services that offer quality, consistency, and value.
Rigorous ongoing global food safety evaluations by Wendy's or a third-party partner, ensuring restaurants maintain high levels of food safety and quality standards.
Optimized operator, crew and customer experience through the latest restaurant technology, back-office systems and mobile ordering/payment options, subject to market availability.
Management and administrative side of the franchisor/franchisee relationship as it relates to key development programs, such as New Franchisee Onboarding, and day-to-day activities for franchise agreement renewals, franchise to franchise transfers, partial transfers or ownership structure changes, franchise compliance (reimaging, obligations, etc.), and restaurant system maintenance.
Public Affairs advocacy by Wendy's Public Affairs team, identifying issues of importance to Wendy's and communicating our point of view to government offices to ensure our issues are clearly understood. Wendy's Political Action Committee (PAC) in the U.S. is among one of the largest and most active in our industry.
Ongoing opportunities to serve in elected and appointed leadership roles with the brand through franchise advisory groups and other engagements focused on specific topics such as marketing and technology.