Fresh Never Frozen
Fresh Never Frozen
Dave's Way bkg
Dave's way – from day one and every day since.

When Dave Thomas opened the first Wendy's in 1969, he strived to create a restaurant a cut above the rest. Dave wanted to create a place where a family could gather for a wholesome meal with only fresh, quality ingredients. He believed that if it's something you wouldn't serve to your family, it's not something that you should find at Wendy's. That's how Dave did it, and that's how we continue to do it today.

Every Wendy's you walk into today is built on Dave's values and foundation – quality, wholesome food that's made to order. By using fresh ingredients, we're able to serve you our premium burgers, sandwiches, salads and more. Walk into any restaurant and you'll find fresh hamburger patties, hand-chopped lettuce, hand-shaken fruit drinks and, most importantly, a staff that is ready to make you feel welcome. By doing all this, we're able to create an environment for any family to gather for a better meal. It may not be how the other guys do it but we're not the other guys – we're Wendy's.

Unfreezing beef is uncool

When you go out for a hamburger, you don't want something that's been sitting in a freezer. No one knows how long it's been there or where it even came from. Unlike all the other guys out there giving you frozen beef, we always take the extra steps to provide you with premium pure beef that is always fresh, never frozen. Because when you bite into one of our fresh hamburgers, you can taste the difference. By sourcing our beef from across North America we can ship our beef fast and fresh in refrigerated trucks to our restaurants. This results in the freshest and highest-quality product possible from our suppliers' farms to your table.

It may be easier and more cost-effective to use frozen beef like our competition, but cutting corners is not what we're about. Providing fresh hamburger patties to our restaurants isn't always easy, but the joy and pride that come with grilling up a fresh premium hamburger makes it all worth it.

Ice pick
Ice pick mobile
burgers mobile
100% pure beef across the menu

While some of our competition may import their beef from faraway lands, we use suppliers across North America to serve up fresh hamburgers to our customers. Sure, it may not be as easy as ordering frozen beef, but we like a challenge. It requires us to work closely with our partners, because every time our 100% beef burgers are shipped, it has to be just the right amount. This way we're able to keep up with demands without having the beef in our stores go past its shelf-life.

Not only are our beef suppliers close to home, but we've handpicked partners who share the same values when it comes to quality, animal care and safety in both product and work environment. All of our partners who supply our restaurants follow a code of conduct to ensure our guests are getting the best product possible. Focusing on Food Safety and Food Ingredients, Farm Animal Health and Well-Being, Human Rights and Labor Practices, Environmentally Sustainable Business Practices, and Business Ethics and Integrity, our code holds our suppliers to a higher standard. This code of conduct makes sure farms are shipping pure beef hamburgers that are the correct weight and packaged properly.

Premium, delicious hamburger patties

Alright, so you've heard about our whole fresh, never frozen beef and how we only use 100% beef to make sure we're giving you a quality meal, and now we'll tell you why. When it comes down to it, it's because of Dave Thomas. His vision and work philosophy is something we follow to this day and hold very close for every aspect of Wendy's. Even when we hire employees, we make sure to bring in people Dave would be proud of, because quality food doesn't happen without quality people.

It's those people in every restaurant who are going to make sure we serve up something better than the competition. By focusing on quality in our food, in our people and in our overall experience, it's easy to see what makes us different from the other guys. Restaurant patrons can tell when you don't care, like when you call their order as a number and not a name, so we go out of our way to make sure our guests know we care. We aim to make everyone feel welcome and put effort into the food we're serving to each person. Quality isn't only in our fresh, never frozen beef – it's in everything we do.