Information Practices At-A-Glance

Last updated: 12/20/2019

Our Privacy Policy does a great job of explaining our privacy practices but we’ve also made this table to break it down for you – at-a-glance! The table below contains a list of the categories (with examples) of information we collect, the sources of that information (e.g., platforms), why we collect it, and with whom we share it.

Should there be any discrepancy between this table and the full policy, the language of the full policy shall control.

Personal Identifiers
Examples of Personal Information Collected Name, address, phone number, email address, birthdate, other personal characteristics
Sources of Personal Information · You or our Service Providers
· Wendys.com and Mobile App account creation
· Wendys.com and Mobile App ordering
· Wendy’s Customer Care calls
· Customer Service Interactions such as surveys and requests
Purposes for Personal Information Collection Business Purposes:
· Processing interactions and transactions
· Managing interactions and transactions
· Performing services
· Quality assurance
· Security
· Debugging
· Account creation
· Account controls
· Service-related notifications and customer support
· Wendy's email and push notification marketing
Categories of Recipients Service providers to complete customer transactions.

Customer Records
Examples of Personal Information Collected Personal identifiers (see above), payment card details
Sources of Personal Information · Wendys.com and Mobile App account creation
· Wendys.com and Mobile App ordering
· Wendy’s Customer Care calls
· Customer service interactions such as surveys and requests
Purposes for Personal Information Collection Business Purposes:
· Processing interactions and transactions
· Managing interactions and transactions
· Performing services
· Quality assurance
· Security
· Account creation
· Account controls
· Service-related notifications and customer support
· Wendy's email and push notification marketing
Categories of Recipients Service providers to complete customer transactions.

Purchase Details
Examples of Personal Information Collected Purchase history or tendencies
Sources of Personal Information · Wendys.com and Mobile App interactions
Purposes for Personal Information Collection Business Purposes:
· Processing interactions and transactions
· Managing interactions and transactions
· Performing services
· Security
· Analytics
· Wendy’s email and push notification marketing
Categories of Recipients Not shared

Internet Usage
Examples of Personal Information Collected IP address, device identifiers, device advertising identifiers, mobile network, operating system details, language preferences, referring URLs, lengths of visits, anonymous traffic data, pages viewed, information regarding interactions with our website or advertisements
Sources of Personal Information · Interactions on Wendys.com and Mobile App
Purposes for Personal Information Collection Business Purposes:
· Performing services
· Quality Assurance
· Security
· Debugging
· Analytics
Categories of Recipients Not shared

Geolocation Data
Examples of Personal Information Collected Real-time information about the location of your device
Sources of Personal Information Wendys.com and Mobile App ordering
Purposes for Personal Information Collection Business Purposes:
· Processing interactions and transactions
· Managing interactions and transactions
· Performing services
· Analytics
· Wendy’s Push Notification Marketing
Categories of Recipients Service providers to complete customer transactions.

Inferences from Personal Information Collected
Examples of Personal Information Collected Customer profiles reflecting preferences and predispositions
Sources of Personal Information · Website and Mobile Account Creation
· Website and Mobile Ordering
· Customer Service Interactions such as surveys and requests
· Interactions on Wendys.com and Mobile App
Purposes for Personal Information Collection Business Purposes:
· Performing services
· Analytics
Categories of Recipients Not shared